The Official Blog


Last updated: May 24, 2021 • Reviews Spotlight

In pursuit of the unique, the closers, and the tough-sale champs, the team from likes to feature real estate agents who exceed the status quot. We want to share their tips and experiences with other real estate agents, to both teach and motivate our followers.

This time, we sat down with Frances Hicks (SFR, ePRO REALTOR, Evergreen Realty~ Homesmart) of  Laguna Niguel, California. This is an real estate agent whose political involvement, photographic talents, and sales-minded outlook have led to success for over 13 years in the real estate industry. Specializing in residential sales throughout The OC, Frances especially loves selling homes along the Coast.

Excitingly, Frances is the only REALTOR listed on the first ever Destination Dream Home Raffle in Laguna Niguel. For more information on the contest, which ends with a grand prize drawing on July 25th, visit the official contest website.


When did you start working in the field?
In September of 2002, I was elected to the Orange County Board of REALTORS, just 18 months after I received my license. I served two 3-year terms, and served on the State Association also. I have been a political advocate during the last 16 years, and I am currently active in the South OC Economic Coalition Committee. 

What made you decide you wanted to pursue this career path?
It was the 3rd time I was going to do it, and finally did…

Who/what was the biggest influence when you were starting on this path?
I had some close friends that had done very well in the business and I have always been my own boss. So it was perfect! 

What is the favorite aspect of your career?
I like helping people. I have a knack for teaching people with a flair for using common sense. I give them the Service, they desire and the Results they require… 

What sets you apart from others in your field?
I am a true solutions person and I am mature and people believe me when I say something. I am not a game player. They know they can trust me and I will steer them clean of any challenges. I get the job done, I am also a photographer, and use professional equipment and get the best photos. People want to see what is real. I know to put the toilet seat down!  I am a true MARKETING person, and think outside the box. 

What are your 2015 Goals?
My goals are to be the best REALTOR that I can be, and help 20 families have a great experience whether they are selling or buying a home. Get my entire business online and making the digital world work for me. I also want to mentor a few new agents just coming into the business. I spent 4 years as the “New Member Orientation Chair” for the Orange County Association of REALTORS. I like teaching and transforming information into understanding.


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