Definition of "Goodwill"

Angelia Junger real estate agent
Angelia Junger, Real Estate Agent Century 21 Amrican Classic Realty

Monetary value of the reputation of a business. Goodwill is an intangible asset and thus may be difficult to measure.

Have a question or comment?
We're here to help.

*** Your email address will remain confidential.


Popular Insurance Terms

Popular Insurance Questions