Definition of "What are paid advertorials?"

Peggy Brown real estate agent

Written by

Peggy Brownelite badge icon

One Sotheby's International Realty

Paid advertorials are articles written by public relations professionals that have just one goal in mind - to get you to buy a home. I'm sure you've seen them all over Newspaper Ads, Billboards and Internet Ads. They usually start off with phrases like "Imagine yourself living in splendor...." or "Enjoy the luxory of Californian-Style living at an affordable price....." These advertisements are not necessarily bad, but can be very misleading.

image of a real estate dictionary page

Have a question or comment?

We're here to help.

*** Your email address will remain confidential.
 

 

Popular Real Estate Questions

Popular Real Estate Glossary Terms

Founded in 1908 and located in Washington, DC, BOMA has 7,500 members and 10 regional groups and 6 state groups. It consists of managers, owners, investors, and developers of commercial ...

An organized group of ethical behavior guidelines governing the day-to-day activities of a profession or organization. ...

Legal proceeding to exercise a right in a disagreement between private individuals or businesses. One party seeks a remedy against the other. It does not involve a criminal situation. ...

Claim of a person or business to real property such as by exercising an option. ...

Transfer of the title of land, real estate, or personal property from one person or entity to another. This transfer is typically made via a trust deed, mortgage, sales contract or similar ...

Same as term REIT: Type of investment company that invests money in mortgages and various types of investment in real estate, in order to earn profits for shareholders. Shareholders receive ...

Tenant that stays in the leased property after the expiration date if the lease. He can be evicted or given a new rental agreement. ...

Wires, such as for electricity, places beneath the floor of a structure. ...

Bottom frame of wood supporting a window. It should be strong in order to support something put in the window such as an air conditioner. ...