Definition of "What are paid advertorials?"

Paid advertorials are articles written by public relations professionals that have just one goal in mind - to get you to buy a home. I'm sure you've seen them all over Newspaper Ads, Billboards and Internet Ads. They usually start off with phrases like "Imagine yourself living in splendor...." or "Enjoy the luxory of Californian-Style living at an affordable price....." These advertisements are not necessarily bad, but can be very misleading.

image of a real estate dictionary page

Have a question or comment?

We're here to help.

*** Your email address will remain confidential.
 

 

Popular Real Estate Questions

Popular Real Estate Glossary Terms

The amount of inherent risk for a mortgage in granting a mortgage. An operating principle in mortgage risk rating is that the mortgage cannot exceed 2.5 times the mortgagor's annual income, ...

Lien on a given property, such as an person's house as a collateral for a loan. ...

Legal status conferred by certain states on a homeowner's principal residence. In certain states, homestead status may provide protection against creditor claims or forced land sales ...

Cost of the standard unit of area that is used to measure a parcel of real estate. Commercial property rentals are generally quoted on the basis of square foot cists. For example, a ...

Same as term higher and best use: Use of a parcel of land that will produce the greatest current value. ...

Land subject to an easement. ...

Commercial building having several different uses blending together. For example, retail shops are on the first floor, professional offices are on floors two through ten, and a restaurant ...

Provision at the end of a document, such as a will, wherein the witnesses sign that the instrument has been executed before them. This may be useful involving transfers of real estate. ...

Out-of-state or out of jurisdiction administrator appointed to probate a decedents property when there is no executer or executrix. ...