Recent articles written by Andrei Geist

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Word of Mouth: the Best Advertising Tool a Realtor Can Use

As a real estate agent, there are a lot of ways to get your name out there. From business cards to billboards and advertisements on search engines, there’s no shortage of marketing tools that ...

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How Much Do Real Estate Agents Spend on Marketing?

If you’re just starting out in the real estate business, you might currently be a bit overwhelmed by everything at your disposal in your new role. There’s so much you need to learn, so ...

young adult couple facing pointing front
Risks and Rewards of Selling Your Home Without a Realtor

From the perspective of a home buyer, the position of a real estate agent can seem unjustified in its existence. Why in the world would you pay someone 6% commission on the total sale price of your ...

books text code of ethics
The Do’s and Don’ts of the Real Estate Code of Ethics

In the real estate business, it’s no secret that flexible morals have had a presence in the field since the very beginning. Whether it’s real estate agents that conceal vital ...

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How a Good Bio Can Kickstart Your Real Estate Career

As a real estate agent, it’s no secret that marketing is the key to good sales numbers. You’re not just selling real estate; you’re selling yourself. How you are perceived as a ...

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How Your Appearance Affects Your Sales

As a real estate professional, you’ve probably heard one person or another talk about “dressing for success” while they show you their new watch or tailored suit. This expression ...

black foreclosure home sale real estate
Restoring a Repossessed Home: Dealing With Damage

For a person who’s got an enterprising spirit, the world is full of money-making opportunities. From investment to entrepreneurship and good old-fashioned hard work, there is almost no set of ...

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How to Build Confidence as a Realtor

If you’re just starting out in the world of real estate, you’ll quickly find out just how important it is to be confident. As is the case in many other business sectors, what ...

house sitting empty nest isolated
Downsizers and Empty Nesters: A Real Estate Niche

Up until a certain point in their lives, most homebuyers cite size as a primary priority when purchasing property. Many start with a small, modest house that comes with small, modest mortgage ...

agent meet with some buyers
Essential Equipment for the Modern Real Estate Agent

No matter what field you work in, chances are you’ve got a set of tools that you rely on to perform your duties and be effective in your role. Contractors have hammers and saws, programmers ...

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Flipping Without Biffing: How to Flip Your First Home

For savvy investors, real estate is a surefire way to make a solid return on your investment. With investment opportunities ranging from monolithic purchases like apartment buildings and shopping ...

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The Real Estate Agent’s Guide to Purchasing a Smartphone in 2022

When you look back on the long history of invention and innovation that’s taken place alongside the development of the modern world, few things if any can rival the sheer impact that the ...