Home Staging
Definition of "Home Staging"
If “image is everything”, then home staging is the most important and effective process in a real estate sale.
But what is home staging?
Well, when real estate agents are hired to sell a house, they hire a professional to enhance the features of that house and make it look bigger and better so the home buyer gets attracted to it and makes a good offer on the house. This action of highlighting the best of the property and hiding the worst of it is called Home Staging.
Home stager is the name of the professional hired to do the home staging, and he (or she) usually makes sure the natural light entering the house is not blocked by anything, nor is the passage of people: in fact, one of the key principles of home staging is re-arranging the house and its furniture in a way that it helps home buyers to flow through the open houses and showings they attend. It’s all about decluttering, organizing and creating an illusion to suggest the possible home buyers a view into their future inside that house.
There are some that are critics toward home staging. They believe it narrows down the possible pool of home buyers because if the home stager does something too specific, it might throw some people off.
To that, the response coming from home stagers is usually to stage each room in a different way, with a different design trend for each room, so it expands the chances of pleasing more than one type of person. But aside from becoming more expensive, it makes the home staging less cohesive, almost gimmicky. So, the response coming from real estate agents to that criticism is usually doing a Vanilla Shell.
However, another way to look at it, is that anyone can be thrown off by a number of things no one can calculate, so it’s smarter to focus not on the people that might not like a specific trend of that home stage, but on the people that do follow that trend, and will be impacted by seeing it well displayed on that house. So, in the end, what’s important in a home staging is knowing your target audience, so it will commit to an aesthetic and enhance the house features within that point-of-view. By doing that, the chances of selling the house – for the best price you can – are greatly increased.
Real Estate tip:
Don’t stage your knowledge. Find a local real estate agent to be your best weapon toward the best sale!
Popular Real Estate Terms
Measure of the value of all goods and services produced by the economy within its boundaries and is the nation's broadest gauge of economic health. GDA is often a measure of the state of ...
Mortgage banker is the person or business that originates mortgages and receives payments. The mortgage banker typically sells these mortgages to investors and obtains service fees for the ...
Uncertainty in the price of real estate due to market, economic, political or other conditions. ...
If you have been wondering what can cause a market failure, the most common answer is externalities. An externality is an indirect cost or benefit to a neutral third party that comes from ...
If you are a real estate investor and you come across this term, you might wind up wondering … What is the operating expense ratio? The operating expense ratio (OER) is a way for ...
Technique used to estimate how the value of a parcel of land will affect its ability to support a given commercial improvement leaving sufficient residual net income to maintain adequate ...
As a legal term, abandonment defines a deliberate renunciation of rights to an asset or a business relationship. What does abandonment mean in real estate? In real estate, abandonment, ...
Provision in an insurance policy that caps the insurer's liability by stipulating that the owner of the property that has experienced damage must have another policy that covers usually at ...
Creditor's control over property. When a loan is secured with pledged assets, the creditor has the right to go to court to obtain possession of the property if the borrower defaults. The ...
Have a question or comment?
We're here to help.